Issue 94,

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New Welsh Review 94, Winter 2011


Editorial:


'It's Raining Fish, Halleluja!' and Other Magic (Gwen Davies)

In this issue, Rhian Jones compares the music industry's hysterical reaction to downloading and applauds publishers’ ‘shrewdness in [their] appropriation of digital’s potential’ and their ‘uncharacteristic speed’. One of her examples of publishing initiative is the ‘crowd-funded’ or sponsor-based enterprise Unbound, modelled on the trendier industry’s PledgeMusic, which promotes interaction between reader and author as well as a social network-inspired democracy. Unbound simply posts book proposals (hopefully protected from plagiarism), and those whose quota of financial pledges falls short will not get into print. Basically a slick update of the eighteenth-century subscriber-book concept, it is interesting nevertheless. Especially so, considering that journals have begun to move in the opposite direction, using the formats and distribution networks (both physical and online) of the book in order to enhance their primary subscriber-based income.

Rhian continues, ‘As the expectation of profit from music is now firmly weighted towards auxiliary activities like touring, merchandise, or sponsorship deals, so the literary establishment might similarly moderate attitudes to profit and fame from producing books per se.’

This is true of both industries’ mainstream. But the reduced scales and margins here are such that ‘fame’ and even ‘profit’ remain fanciful notions for many Wales-published authors. And yet those who do embrace ‘added-value’ activities, such as touring shops, bookfairs and festivals, are unquestionably more attractive to cash-strapped presses. Need I add that image- and career-enhancing opportunities are also offered by literary magazines? read more...

Features

Pulp Kitchen Rhian Jones on music, authors and the digital world
What Pencils Were Made to Create by David Thorpe
Slate Country Fictions by Jim Perrin
Yes and No by Jane MacNamee
Trade Winds by Euan Thorneycroft
Rich Text Hayley Long on writing to the teenage chicklit formula

Creative

July in Ceredigion by John Barnie
A response to RS Thomas' Blwyddyn yn Llŷn

Tourism and Tear Gas
Non-fiction by Lewis Davies

The Feed
Story by Christien Gholson

Poems

Poems by :
Ciaran O'Rourke
Matthew Francis

Reviews

The Last Hundred Days by Patrick McGuiness
Julia Forster

The Keys of Babylon by Robert Minhinnick
Roshi Fernando

The Brittle Sea: New and Selected Poems by Paul Henry
Tamar Yoseloff

The Fox in the Attic by Richard Hughes
Charlotte Jackson

A True Prize by John Goodby, and The Storm House by Tim Liardet
Alan Perry

In the Shadow of the Pulpit, Literature and Nonconformist Wales by M Wynn Thomas
Sarah Morse

Sound Archive by Nerys Williams, and Welcome Back to the Country
Kate North

Dovetail by Jeremy Hughes
Catherine Merriman

Clay by Gladys Mary Coles
Emma Rea

A Fish Trapped Inside the Wind by Christien Gholson
Sîan Melangell Dafydd

Letters




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